2018 PRCA Media Guide

two bareback horses, one saddle bronc and two bucking bulls to the Wrangler NFR in 2016.

five bareback horses, 2012 Wrangler NFR. BACKGROUND: Glenn Herriman, a former PRCA contestant and pickup man, and his wife, Belinda, started their Northern Cross stock contracting business in the amateur ranks 20 years ago and gradually brought their five daughters into the operation. In 2004, the company purchased its PRCA card. Glenn Herriman passed away in December 2010 and Belinda ran the family business on their ranches in Omak, Wash., until 2011, when she sold it to Vern MacDonald, who changed its name to C5 Rodeo Company. C5 Rodeo sent three bareback horses and two saddle broncs to the 2016 Wrangler NFR. LOCATION: Calgary, Alberta. BUCKING STOCK OF THE YEAR: Bareback horses Grated Coconut, 2003-04, 2006-09 (a record six times); Lonesome Me, 1984, 1994; Moon Rocket, 1976; saddle bronc horses Wanda Dee, 1964; Kloud Grey Skoal, 1987; Lonesome Me Skoal, 1989-90. OTHER NOTABLE LIVESTOCK: Xplosive Skies was the top bareback horse of the 2016 Wrangler NFR; Special Delivery was named one of the top five bareback horses of the 2014 Wrangler NFR and among the top three overall for 2014-15, and had the highest score of the 2016 regular season with a 90.75-point ride with Jake Vold in the short round at the Ponoka (Alberta) Stampede; Reckless Margie was part of the top score of 91.5 points at the 2015 Wrangler NFR. Marrington is serving on the PRCA stock contractor executive council. BACKGROUND: In 1961, the Calgary Stampede bought a ranch to provide the flexibility needed for its event, breeding 70-plus mares a year to get a continuous supply of high-caliber bucking rodeo stock. With more than 22,000 acres, 500 horses and 90 head of bulls, the ranch recently has ventured into embryo transfers. In 2016, it sent seven bareback horses, six saddle broncs and two bucking bulls to the Wrangler NFR. LOCATION: Fort Madison, Iowa. BUCKING STOCK OF THE YEAR: Saddle bronc Brookman’s Velvet, 1980; bull Tiger, 1975. OTHER NOTABLE LIVESTOCK: Multi-Chem Texas Cocktail, No. 2 bull in the PRCA, 2009. BACKGROUND: The man responsible for producing many of the largest rodeos in the U.S., Mike Cervi, sold his business in 2004 to his son Binion, who now runs one of the largest stock companies in rodeo history. The Cervis draw from a herd of more than 600 head of bucking stock and thousands of head of other livestock at their Colorado ranches. The company is a conglomeration of several company interests acquired over the years, including Beutler Bros. & Cervi Rodeo Company. In 1973, Mike Cervi acquired Cervi Championship Rodeo Company, previously owned by Harry Knight and Gene Autry. Mike was named PRCA Stock Contractor of the Year in 1983 and 2001. Cervi Championship Rodeo sent Calgary Stampede Manager: Keith Marrington Cervi Championship Rodeo Stock contractor: Binion Cervi

Cervi Brothers Rodeo Stock contractor: Binion Cervi

LOCATION: Greeley, Colo. BUCKING STOCK OF THE YEAR: Saddle broncs Descent, 1966-69, 1971-72 (a record six times); Frontier Airlines, 1975; Brookman’s Velvet, 1980; bull, Tiger, 1975. OTHER NOTABLE STOCK: Mad Money was named among the best five bulls at the 2014 Wrangler NFR; Hard Times was named top bull of the 2010 Wrangler NFR; Vitalix Party Shop was named one of the top three saddle broncs in the PRCA for 2012. BACKGROUND: Binion Cervi’s father, Mike Cervi, has produced many of the largest rodeos in the United States. He served on the PRCA Board of Directors for years and was named PRCA Stock Contractor of the Year in 1983 and 2001. In 1967, Mike Cervi purchased Beutler Bros. Rodeo Company, one of the oldest (since 1929) and most prestigious rodeo companies, as well as the Billy Minick Rodeo Company. Retaining the Beutler name, he formed two companies, Beutler Bros. & Cervi Rodeo Company and Cervi Championship Rodeo. Several years ago, he sold Beutler Bros. & Cervi Rodeo to his son Binion, who renamed it Cervi Brothers Rodeo in 2012. Cervi Brothers sent one bareback horse and two saddle broncs to the 2016 Wrangler NFR. Championship Pro Rodeo Stock contractors: Jeff Robinson and Benny Cude; general manger Benny Cude LOCATION: Dickinson, N.D. BUCKING STOCK OF THE YEAR: bulls Buckeye, 2009; After Party, 2010. BACKGROUND: In early 2008, Harlan Robertson of the Southwick Robertson Rodeo Company purchased Silverado Rodeo from 1981 World Steer Wrestling Champion and 16-time Wrangler NFR qualifier Byron Walker. In January 2011, Robertson sold Silverado to Jeff Robinson of Mars Hill, N.C, who renamed it Robinson Pro Rodeo. In January 2015, Robinson added two partners and the firm changed names to Championship Pro Rodeo. The company sent two bucking bulls to the 2016 Wrangler NFR. Corey & Lange Rodeo Stock contractors: Mike Corey and Leslie Lange LOCATION: Moses Lake, Wash. NOTABLE LIVESTOCK : Bottle Rocket, one of the top five bulls at the 2014 Wrangler NFR; King of Hearts, No. 3 PRCA bull, 2010-11; War Zone, top-three PRCA bull, 2008; Seven of Hearts, tie for No. 3 PRCA bull, 2005. BACKGROUND: Mike Corey, a bull rider, pickup man and amateur contractor, joined forces with financial partner George Horst in 1999. The next year, Corey purchased Southern Rodeos from Billy Jaynes, who started that company in 1990. In 2011, Corey brought in Tom Lange, his partner in another stock contracting firm, Flying Diamond Rodeo. Corey is serving a 2016-17 term on the PRCA’s stock contractor executive council. The company sent two bareback horses and four bucking bulls to the 2016 Wrangler NFR.

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2018 PRCA MEDIA GUIDE