2020 Wrangler NFR Final Wrap-Up

WELCOME TO THE WRANGLER NFR

PRCA Chief Executive Officer George Taylor PRCA ProRodeo file photo

Welcome to the Wrangler National Finals Rodeo (NFR), being held at Globe Life Field in Arlington, Texas for the first time ever! After an unprecedented and challenging year, we are so pleased to be at this amazing stadium, home of the Texas Rangers, for the most celebrated event on the rodeo calendar. Thank you for being here; we are committed to keeping everyone safe and delivering a spectacular event. For the next 10 days, you will witness PRORODEO’s top athletes take on the toughest stock and vie to become the next world champions of our great sport. To be an NFR qualifier is the fulfillment of a lifelong dream for every PRORODEO contestant. These athletes have worked tirelessly and traveled thousands of miles to earn this chance of a lifetime. What a wonderful opportunity for PRORODEO’s premier rodeo to be the first non-baseball event held at this extraordinary park. Also, the Profession- al Rodeo Cowboys Association (PRCA) is proud to partner with the Women’s Professional Rodeo Association (WPRA) and share this remarkable venue for the inaugural Wrangler National Finals Breakaway Roping – Dec. 8-10 – in conjunction with the NFR. It’s an exciting and valuable opportunity for women ropers to compete for the first-ever world championship and a $200,000 purse. Since 1985, the NFR has been held at theThomas &Mack Center in Las Vegas, but because of coronavirus restrictions in Nevada this year, the venue wasn’t available for live entertainment with fans. In a survey earlier this summer, 80% of PRORODEO fans said that they wanted an NFR venue that would accommodate fans, and the PRCA has been committed to delivering on that. After exploring different locations for 2020, it was clear the best option was to bring the Finals back to its birthplace in the Lone Star State. Texas and rodeo go together; they always have. In 1959, the

very first NFR was held at the Dallas State Fairgrounds and remained there for three years until it was moved to different state. This year, we are proud to offer fans the full NFR experience, along with the annual PRCA Convention that will take place in Fort Worth, Cowboy Christmas and other fan-favorite events. This has been a thoughtful partnership between Texas, Globe Life Field, the cities of Arlington and Fort Worth, the Arlington Convention and Visitors Bureau, Visit Fort Worth, and the Sports Commissions of both Arlington and Fort Worth. The team effort put forth to accomplish this in a short amount of time is incredible, and we thank our amazing partners who helped make this happen. Amid these difficult times, we have set a new bar for the NFR. Our cowboys and cowgirls love to compete in front of fans and will do so safely by complying with all health and safety protocols at Globe Life Field. We must all work together to get that done and need fans to also comply with health and safety requirements at the event. The Cowboy Channel, PRCA on TCC Plus and RFD-TV will air the 10-day NFR live at 8 p.m. ET each night fromGlobe Life Field, with East and West Coast prime time encores airing the next day. Other coverage will include an NFR pre-show, NFR opening ceremony and NFR post-show for 10 straight evenings. Good luck to our skilled contestants who worked incredibly hard to get here and thank you rodeo fans for your continued support and enthusiasm for PRORODEO. Have a great time, be safe, and be sure to cheer on contestants as they ride into the arena to compete in the long-standing sport we love. Best regards, George H. Taylor, PRCA CEO

WRANGLER NATIONAL FINALS RODEO

3