2023 PRCA Annual Report

PRORODEO Sports News is available in print and as a digital magazine

Hosted by veteran sports reporter and Manager of Communications and Media Tracy Renck and ProRodeo Sports News Editor Tanner Barth, the podcast features interviews with rodeo notables and champions, as well as those who have ties to the western lifestyle. The Chute Bosses: official podcast of ProRodeo The PSN published 12 editions in print and distributed 11,998 issues per month in 2023. Via digital platforms 24 PSN digital editions and Business Journals were made available online at ProRodeo.com bimonthly. The PSN continues to focus on giving contestants and fans the most updated information, results and timely stories ProRodeo Sports News

The 2023 PRCA MEDIA GUIDE was made available exclusively online at ProRodeo. com to save cost on printing the publication. SOUVENIR PRORODEO PROGRAMS were designed for rodeo committees with the option to customize their programs to retain sponsors, grow their fan base and maximize profits. In 2023, the design, content and art of the PRCA COMMITTEE GUIDE was updated to enhance the relevance and value of the publication. Committees use the Guide for planning and to bring new members up to speed. To reduce printing cost, a limited number of CONTRACT PERSONNEL DIRECTORIES were printed for the PRCA National Convention and the directory was made available online at ProRodeo.org. The di rectory connects rodeo committees and stock contractors with the contract per sonnel they need for their rodeos. Media also produced the 2023 NATIONAL FINALS STEER ROPING PROGRAM, and all editorial content for the 2023 WRANGLER NATIONAL FINALS RODEO PROGRAM.

Wright Stuff Stetson Wright wins bulls, all-around titles in Cheyenne

Media is responsible for sharing the PRCA’s message – through weekly press releases, social media, daily editorial content on ProRodeo.com, PRORODEO SPORTS NEWS and other publications that serve members, fans, committees and mainstream media. Annual Publications: Media continued to reduce costs and generate revenue for the PRCA, as well as directly assist mem bers and committees. 1

PRCA Photo by Lisa Cush of Tanner Barth and Tracy Renck Recording inside The Chute Bosses Studio

1. 3,667 YouTube playlist views 2. 33,300 people listened to The Chute Bosses 3. 1,900 total hours spent watching and listening

27

Made with FlippingBook - Online catalogs