PRORODEO Media Guide - 2025

BULL RIDING

LEGACY CEMENTED Frost gets over the hump, wins first gold buckle By Alex Dodd

For three straight years, Josh Frost reckoned with finishing as the reserve world champion in bull riding. Frost ended the streak on Dec. 14, capturing his first PRCA World Championship thanks to consistency during the regular season and

a sensational performance at the Wrangler National Finals Rodeo presented by Teton Ridge. “It feels great to officially be the world champ,” Frost said after Round 10. “I knew there was a scenario where Cooper (James) could be the only rider and catch me. But we just stayed on and let it all hang out tonight.” Entering Round 10, Frost needed another bull rider besides Cooper James to have a qualified ride. James bucked off against a rank pen to seal the deal for Frost. Frost finished the season with $476,887 to top the PRCA World Standings. He also endured the grueling stretch at the Thomas & Mack Center to win the NFR Average at 580 points on seven head and was the only bull rider to stay on more than five bulls. “It’s pretty cool to come here, win the average and get that gold buckle,” Frost said. “After three straight years of finishing second, it feels really good to come out on top.” The 29-year-old from Randlett, Utah, led the world for much of the season. Frost won several events with big paydays, including the Cowtown Rodeo (Woodstown Pilesgrove, N.J.), Strawberry Days Rodeo (Pleasant Grove, Utah) and West of the The Pecos (Texas) Rodeo. He also earned the PRCA Xtreme Bulls Tour championship, finishing with $95,385 to take the top spot by almost $10,000. Frost traveled to Las Vegas fourth in the world standings and trailed the world leader, T.J. Gray, by $33,780. He won $265,824 during the NFR to seize a gold buckle and finish over $75,000 ahead of the runner-up Hayes Weight. “A lot of hard work and trying to make your weaknesses your strengths,” Frost said. “My first NFR was tough. I didn’t get a bull rode. Since then, I’ve been riding at over a 50 percent clip here, and the third time, I’ve rode seven of ten bulls.” Frost’s first world title adds to a stellar family legacy that includes his cousin ProRodeo Hall of Famer Lane Frost. “It’s the most coveted title in the world,” Josh Frost said. “It’s what you work for all year. Lane won the world, and my older brother Joe was close several times. You won’t meet a family that loves bull riding more than the Frosts. “It’s always a huge blessing to get that gold buckle and say you’re the champ.”

2024 WORLD CHAMPIONS

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2025 PRCA MEDIA GUIDE