PRORODEO Sports News - January 10, 2025

MANAGER’S MESSAGE TRACY RENCK Changes for the ProRodeo Sports News P ardon the interruption, to all our subscribers and readers of the ProRodeo Sports News , this is a big announcement. Beginning with the February issue the ProRodeo Sports News will have a new look, a makeover if you will. The print magazine, which has been the Cowboys’ Choice since 1952, will be trimmed in size with less game coverage of rodeos and more in-depth features. We want to peel back the curtain so our readers can truly get to know who contestants, stock contractors and specialty act performers are. I get to work with the best. I manage a staff, roundups or briefs. There will be no rodeo results in the print ProRodeo Sports News , but do not fret. If you want results the most updated results will be on prorodeo.com. In addition to the 12 ProRodeo Sports News magazines, there will continue to be digital PSNs on prorodeo.com – 24 digital PSN’s are scheduled for 2025. The digital PSNs have unlimited space and will continue to include rodeo game coverage as well as all the rodeo results. Frankly, the new-look print PSN is part of the movement into the modern journalism world. Back in January of 2018, in order to continue to

Tracy Renck is the Manager of Communications and Media. He previously served three years as the editor of the ProRodeo Sports News , and before that he spent seven years as a media coordinator at the

which includes great writers and outstanding freelance contributors who do some of the most noteworthy work in the world of rodeo. With this switch in the presentation of the print PSN , the hope is to open a larger window into the lives of the cowboy athletes our readers love. We plan on doing deeper dives into minds of our contestants – we don’t want you just to read about them – we want you to learn what makes them excel. The print stories will be accompanied by photos to illustrate our mission. We want the ProRodeo Sports News to continue to be the gold standard in rodeo journalism. In the new-look print PSN – beginning in February – we will have one in-depth cover story with sidebars as needed. Also, the plan is in each issue to have a second feature story on a different subject. Staples like the Cowboy Grille, and Puzzle will stay the same, but the rodeo coverage will be reduced to

bring fans and competitors the best coverage in rodeo, the ProRodeo Sports News went digital to keep readers updated 24/7 on the latest rodeo news. And since the inception of the digital PSN, it has been free to readers at prorodeo.com in a flip-book format for your mobile phone, tablet and computer every two weeks to keep you updated on the latest rodeos, events and stories. And because the digital version is online, it can be updated continually to keep you apprised of any rodeo changes. Now, the readers of the ProRodeo Sports News will get the best of both worlds – a streamlined, new-look print PSN 12 times a year with compelling features – to go along with 24 digital issues annually that will continue to provide traditional coverage. The combination of the print and digital ProRodeo Sports News will allow the PRCA to continue to deliver the best rodeo coverage in the industry.

PRCA. He has three decades of experience in sports journalism.

ProRodeo Sports News 1/10/2025

ProRodeo.com

8