ProRodeo Sports News - May 15, 2020

COWBOYS & BUSINESS

Buckskin Rowe photo Tie-down ropers, left to right, King Pickett, Catfish Brown and Cory Solomon take a break from training. The trio recently started a business – Royalty I.D.

Solomon, Brown & Pickett start motivational-influencer business Royal Plan

BY TRACY RENCK T he COVID-19

trying to take rodeo to the next platform and get it more recognition.” Pickett, who is in his

(coronavirus) pandemic has caused many cowboys to think outside the box. Tie-down ropers Cory Solomon, Catfish Brown and King Pickett did exactly that, starting a business – Royalty I.D. Royalty I.D. is a motivational-influencer platform designed to promote positivity to all who come in contact with the team and company. “One of the things we have already done is a 21-day workout for fitness with all types of workouts,” said Solomon, a six-time qualifier for the Wrangler National Finals Rodeo (2011-12, 2015-18). “We are trying to take rodeo to that next platform like the NBA, NFL and NASCAR. We have personal trainers and did workouts that those guys do. With Royalty I.D., your I.D. is your identification. People come from different backgrounds and have different struggles, and that means you write your royalty, it’s who you are. I chose to get Catfish and King together with me in this company, and we all share our story. “I feel like the rodeo world is so divided, and I feel like if kids see three guys like Catfish, King and me sticking together, it will help more kids push each other to be better together on that next level.” To get to a professional level in anything – even building a successful business or career – there’s a certain amount of discipline, dedication and commitment that forms the mindset to succeed at the top. Royalty I.D. hopes to share knowledge, resources and inspiration to help others believe in and achieve that mindset on any stage in life. “We want to let people know that we are not just cowboys, we are athletes,” Solomon said. “We have bulldoggers who could have played pro football or bareback riders who could have been baseball players, but they just love rodeo. We are

second year competing in the PRCA, agreed with Solomon. “We want to influence the younger generation and inform people outside of rodeo that we are professional athletes, like basketball, football, anything else,” said Pickett, 21. “We don’t want to just target African-Americans, we want to target anybody who doesn’t know about rodeo. No matter where you came from whatever your background, you can always do what you put your mind to and that includes being a professional rodeo athlete. “We want to inform the people outside of rodeo about the rodeo athlete. I know if you’re not a great athlete you can’t compete at this level in the PRCA.” Brown, the 2014 PRCA | Resistol Rookie of the Year in tie-down roping, has a simple outlook for Royalty I.D. “I want us to make the largest possible impact we can outside of the rodeo arena,” said Brown, 26. “Rodeo is a tough sport, and we have a unique platform to be able to reach out to people so they can relate to our stories individually or as a group. We all compete at the top level, support each other thoroughly and lift each other up. We want people to know that we are not out to put each other down. We want to let people know we can make it together. “I know we have guys out there on the circuit now fromHawaii and we have PRCA rodeos in Mexico, so no matter what walk of life you’re on, we want to keep the horizon as broad as possible. We want to set the bar as professional athletes, not just cowboys.” To learn more about Royalty I.D., visit their website at https://royaltyidofficial.com.

ProRodeo Sports News 5/15/2020

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