2025 Year-End Edition

2025 SOWING GOOD DEEDS WINNER PRESCOTT FRONTIER DAYS

For more than a century, Prescott Frontier Days has stood for tradition, service and community. Their year-round commitment to supporting youth programs, veterans and local organizations makes a lasting difference across northern Arizona. In recognition of those efforts, Prescott Frontier Days has been named the 2025 Sowing Good Deeds ™ winner — an honor presented by Massey Ferguson ® in partnership with the PRCA. As part of the award, the committee received a Massey Ferguson 4700 Series tractor to support the work they do on the rodeo grounds and in their community. RECOGNIZING A RODEO COMMITTEE WHOSE IMPACT REACHES FAR BEYOND THE ARENA

MASSEY FERGUSON — PROUD TO SUPPORT THE RODEO COMMUNITIES THAT GIVE BACK.

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JANUARY 2026