ProRodeo Sports News - October 14, 2022

PRORODEO SPONSORS

PRCA ProRodeo photo by Rod Connor Saddle bronc rider Ryder Wright, wearing a Resistol cowboy hat, won Round 6 at the 2021 Wrangler National Finals Rodeo presented by Teton Ridge with an 89.5-point ride on Hi Lo Pro Rodeo’s Border Town.

Tip of the RESISTOL

Company has sponsored rodeo since the inaugural NFR in 1959

BY TRACY RENCK T here have been a handful of sponsor mainstays for the PRCA over the years and Resistol is definitely one of them. Resistol, dedicated to providing cowboys with the finest headwear available for the Western lifestyle, and has been a leader in sponsoring some of ProRodeo’s most prestigious events. Resistol’s been a sponsor of the National Finals Rodeo since the inaugural NFR in 1959. “We were one of the original sponsors (of the NFR),” said Mary Jane

Carpenter, Resistol Brand Director. “It is really at the top of our list. The contestants, the fans, everybody involved, those are our customers and our people. We just feel really strongly about the PRCA professionally through our products and personally. There are a lot of us who have personal ties to the PRCA or PRCAmembers. It is very important to us.” Resistol is the official hat of the PRCA. For countless years at the NFR announcers are always saying “Tip of the Resistol,” before the start of the action. “That is so cool to see the rodeo kick off that way,” Carpenter said. “It

ProRodeo Sports News 10/14/2022

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